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5 Website ( SEO ) Tips for SMBs and Entrepreneurs

A few tips for new website owners. Below is a brief list that my wife helped provide a website customer of hers the other day.  I thought the list would help others. SEO Keyword discovery – Google’s keyword tool will help you find words that people are actually searching for in Google.  You probably want […]

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Sell Hungry Customers What They Want – Not What You Want To Sell Them (Pt 2-Dunkin Donuts)

I wanted to follow yesterday’s post with this great example of selling customers what they are hungry for.  The case in point is Dunkin Donuts. Did you grow up with a local Dunkin Donuts in your neighborhood? Do you remember walking into their stores to a 20 foot wall with a HUGE assortment of glazed, […]

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Sell Hungry Customers What They Want – Not What You Want To Sell Them

Last week I was re-reading Purple Cow by Seth Godin and I came across an amazing statistic. In 2002 there were roughly 6,000 albums produced and then released to the public in the U.S. market.  Only 112 of these albums sold in excess of 500,000.  Many albums failed to sell a SINGLE copy in some […]